Human-Centric Innovation

We start from real life at home, not ​from technology. Innovation only matters when it removes friction from real life.

Scandinavian Premium Simplicity

Everything has a reason to exist. ​Clean, balanced design and naturally integrated into the home.​

Everlasting Relationship

Solutions designed to last, perform and evolve over time. Designed with longevity at its core.

Electrolux Group in brief

Electrolux Group is a leading global appliance company that has shaped living for the better for more than 100 years.

 

The group vision is to be the home appliance industry leader in consumer satisfaction - delivering outstanding lifetime experiences with solutions that always get better.

Selected awards

  • Red Dot Award
    Red Dot Award

    The Red Dot Design Award recognizes excellence in product, communication, and design concepts. Known as a mark of exceptional design quality, the Red Dot label is an internationally recognized symbol of innovation and usability.

  • iF Design Award
    iF Design Award

    For over 70 years, the iF Design Award has recognized outstanding design that combines innovation, functionality, and impact. The internationally renowned iF label is a symbol of exceptional design quality and leadership.

  • Good Design Award
    Good Design Award

    The GOOD DESIGN Award honors innovative products and industrial design that advance creativity, functionality, and sustainability. As one of the longest-running design awards, it recognizes design that enriches life through excellence and innovation.